About

Me, elsewhere:

Currently:

I’m having one of those phases where I’m trying to teach myself as much as possible about online marketing. I have an Education Page where I’ve documented sources.

Other Projects:

10 Benjamins: my first attempt at PHP. It’s a simple financial calculator.

Stock Appraisr: my first attempt at using an API. It’s kind of a game, comparing the market caps of two companies.

MakeYourCopyLonger: An Archive of Research-based Marketing Facts. No Intuition. No Bullshit.

NYC’s Menu Labeling Law: Studies say that we, on average, underestimate the content of restaurant food by 600 calories. They’re right.

Things I like:

The Internet: remember Prodigy Internet Service? That’s when I first saw the Internet (circa 1994). I haven’t stopped since.

Books: I read. A lot.

RSS: My Google Reader has 80 subscriptions. Though this is small compared to my peer set, I’ve compiled a list of my favorites.

Design: I taught myself Photoshop in high school because I was sick of editing clip-art in Microsoft Paint. I’ve expanded into HTML and CSS.

Video Games: Video games are bigger than Hollywood. Make sure you’re on the wagon (MMORPGs, preferably).

Breakdancing: still working on my six-step.

Work:

I’m currently paid by branding firm Prophet to be a marketing consultant.

I was formerly employed by American Express in their loyalty marketing group doing digital campaigns.

Education:

I graduated from the Ross School of Business, University of Michigan in 2007.