Hi there. I'm Matt. Don't hate the player. Hate the game.1

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Jul 1, 2009 | Comments

Finally. After 10 months and 1 day, I can claim that I understand web-design.

Yesterday I completed a project called StockAppraisr.com. It’s essentially a reverse-engineer of brand-tags, with the incorporation of a financial data API.


Google thinks it’s small. In reality, it’s the 9th largest public American company. The goliaths of the past, like Citibank and Ford, are now half the size of internet retailer Amazon. I would have never believed it until I reviewed the stock charts with my own eyes.

What other disconnects exist in the market, between actual market value and perceived consumer value? That’s, at minimum, what I was curious to learn, and I hope StockAppraisr.com can provide an answer.

On a personal note, I set out in September 2008 to learn this whole Internet thing, figuring out CSS, PHP, MySQL, and recently, APIs. My motivation comes from a select group of blogs from people much more driven and accomplished than myself. They occupy the top tier of my Google Reader, and provide a sense of motivation that others should definitely experience:

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  • Raj

    Hey Matt,

    Thanks for the resource! I found your blog by clicking on your quote in Charlie Hoehn's E-book. http://bit.ly/MpiXI

    I'm not a programmer, but I am a Mechanical Engineer looking to expand my skillset.

    Thanks again and good luck!

  • PHP/SQL has really opened up my eyes to the web. I feel like I really understand how the Internet works now. Tizag.com has some great PHP tutorials, and I probably went through most of them in about 2 weeks. Actually making a PHP-based site took a bit longer, but now I feel like I have a skill that few others share.

  • Raj

    Hey Matt,

    It's awesome that you decided to pick up and learn php/mysql. What specific sources did you use and how much time did you spend a week learning.

    I want to learn how to code as well, but wanted to see how much of a commitment it will actually be.

    If you used any simple resources besides the ones above, I would love to know.

  • Hi Matt,

    This is definitely awesome. Thanks for the shoutout and glad I could be of some use. Would love to talk about this project further if you have the time - shoot me an email.

  • @Sheehan:
    It was my first API (inspired by some of the stuff on programmableweb.com, which you mentioned to me). I made it just for fun, to say, "look, I get how APIs work."

    This isn't a money-making project, and I don't plan on doing anything professionally for a while. But definitely send me any ideas that you've got.

    @Josh: 90%...impressive!

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